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CEC and GS1 UK announce an official partnership for scalable impact

  • Company news
A pair of glasses are stood on a surface with various other smaller objects. The two lenses of the glasses each have a QR code on them. The space is dark, lit by a neon green colour which glows off of the glasses.

Connected packaging 2030: the future of connected packaging 

Connected packaging is transitioning from novelty to necessity, becoming a core infrastructure for consumer-packaged goods (CPGs) and retailers.
  • Company news
A young woman looking at a smartphone in her hand with a green illustration of her smartphone’s screen is next to her face. On this screen, there are three selected checkboxes reading ‘Origin Story’, ‘Ingredients’ and ‘Certifications’ as well as a piece of text at the bottom reading ‘Screen-reader enabled’. In front of her, there is a packet with a label that reads ‘Scan for Trust’.

Connected packaging: a key enabler in the next data-driven revolution 

Connected packaging is unlocking a powerful new stream of consumer data.
  • Company news
An old woman with a walking stick is stood in a supermarket aisle with full shelves and some boxes on the floor. She is surrounded by various fresh and packaged foods. She looks down at a piece of fruit she is holding in one hand.

The accessible QR code: Innovating at the edges for mainstream impact 

  • Company news
A man is stood in between two green neon text screens in a dark room. His face is lit green with an inquisitive look on his face as he stands facing one of the screens. His hand reaches out to touch one of the screens with his finger.

Powering the AI-enabled future of brands

From pack to platform — make every product intelligent
  • Company news
Multiple cardboard boxes are places in the foreground of a vast, bright green space, all with large QR codes covering one face of the box, reading ‘Digital Product Passport’. Behind them, a bright semi-circle signifying a sun is visible at a distant horizon. Under this rising sun a text reads ‘Sunrise 2027’.

DPP & Sunrise 2027: the compliance catalysts for growth

  • Company news
A woman is stood by a kitchen counter, using various smart devices to prepare a meal, including a smartphone, a tablet and a voice assistant. She holds her phone in her hand and also has a recipe open on the tablet, stood next to multiple fresh and dry ingredients.

From connected consumers to autonomous ones

What CES 2026 tells us about the future of experience — and why connected packs, products and places now matter more than ever.
  • Company news

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