-
The Accessible QR Code: Innovating at the edges for mainstream impact
The three areas AQR is pushing innovation.
Read more -
Connected Retail: Supercharging the In-Store Shopping Experience using QR Codes
Digitising the in-store experience.
Read more -
The Impact of Upcoming Packaging Regulations on the CPG Industry
How Connected Packaging Can Lead the Way
Read more -
Connected Packaging: From Individual Product Experiences to Holistic Lifestyle Solutions
The Evolution of Connected Packaging
Read more
-
Winner
-
Winner
-
Winner
-
Winner
-
Winner
-
Winner
-
Winner
Discover the value of your connected packaging
Understand its potential.
Unlock its power.
With the right vision, business case and strategy, your Connected Packaging could be transforming your products into services.
Your Connected Packaging could help you respond to marketplace trends, shape the way you engage with your audiences and influence how you grow your brands.
Powered by one of the most expansive Connected Packaging data-sets available, our talent and technologies can help you set-up, scale and automate your Connected Packaging programmes to deliver actionable insights that help drive preference, enhance repeat engagement, and grow brand authority.
Get an audit todayHow we help brands
01
Services
Our benchmarks and best practices, derived from data collected from more than 8 billion Connected Packs around the world, will help you correctly set-up and scale your activities. With real-world contextual data, you can run business value calculations to ensure your programmes are managed effectively and efficiently at scale. With a broader view of what can be achieved, it’s easier to see the potential in your own campaigns.
02
Technology
Mi-View360™, our revolutionary Management Information System, will help you plan and predict the business value of your Connected Packaging campaigns based on real-time industry data. It will manage requests, ensure end-to-end governance and quality control and provide performance reports for all stakeholders. Mi-View360™ is an essential tool to enable scale, efficiency and automation, giving Brand Managers complete end-to-end control over their Connected Packaging performance.
03
Insights
Our insights are derived from more than 8 billion Connected Packs around the world. These provide real-time consumer and operational information that enables us to identify behaviours and measure adoption rates, business value and programme efficiencies.
We use our insights and progressive thinking to bring new innovations to market. Our award-winning Accessible QR codes, developed with our Unilever clients and Zappar are a recent example of how we challenge boundaries and define new technological frontiers.